Heart for support – brain for the game!

17:35, 27 July 2022

Responsible gambling is one of the key markers of transparent and legal operations in the industry. Since gambling in Ukraine has been legalized, the country adheres to the principles of responsible gambling and demonstrates its compliance with global trends for the second year consequently. Being the first legal betting company, Parimatch Ukraine changes the attitude of Ukrainians to the game as one of many options to spend free time, but not to make easy money.

 

To turn the responsible approach not only into a generally accepted world standard but also effective pieces of advice, Parimatch Ukraine together with Oleksandr Usyk, Parimatch’s responsible gambling ambassador, has launched an information campaign. The Ukrainian heavyweight boxing champion realizes the importance of having a clear strategy and controlling your emotions. The boxer explains how to achieve it with three rules:

 

#1 Play just for fun. Remember that gambling is just a game and entertainment, not a source of wealth.

#2 Take a break. Control the time you spend in a game. Entertainment should not consume all of your free time.

#3 Set a personal money limit for the game. Control in and stop the game in time.

 

“Parimatch Ukraine announced its strategy, full commitment, and compliance with these principles in September 2021. Oleksandr Usyk also joined the brand’s initiative. Together with the Ukrainian champion, we explain that the game is just an emotion that is essential to be managed,”
Nataliya Hileviych, Parimatch Ukraine CEO, said.

Learn more about responsible gambling and how to contact for help here.