TM Parimatch – Atlas Weekend 2020 partner
Today PM Hall hosted the presentation of the TM Parimatch and Atlas Weekend 2020 partnership. For the first time in the history of the grand festival, one of the largest patrons of Ukrainian sport became his partner.
Sports and music today are among the most important trends. This is evidenced by google queries and rapid changes in the modern world – so it is not surprising new collaborations in these areas. One of the most interesting should be the future partnership of TM Parimatch and Atlas Weekend 2020.
"For TM Parimatch, it is extremely important to feel the needs of the audience of today's world. We are not afraid of experiments and are capable of bright collaborations with other brand leaders. I am sure that the sport will be an interesting addition to music and this summer we will really charge the entire VDNH with victories", – commented Vadym Misyura, Parimatch representative.
The most anticipated event of the event was the presentation of the second headliner Atlas Weekend 2020. After an absolute sold-out at the Kiev Palace of Sports in January 2019, the Grammy winners in the categories "best pop duo" and "best album", seven Billboard Music Awards to Ukraine return Twenty One Pilots! The group's passion for yellow is quite symbolic as part of the Atlas Weekend and Parimatch partnership.
The band goes to Ukraine not even for the second time, because in addition to the solo concert, Twenty One Pilots filmed a music video for the song "Nico And The Niners" in Kiev on the territory of the National Shevchenko University, and the backstage of filming shook the imagination of Ukrainian fans. See here: https://www.youtube.com/watch?time_continue=45&v=teIy4u1pqgs&feature=emb_logo.
Recall, it was previously known that the headliner main stage will also be ASAP Rocky, and in total at the AW 2020 will come Alt-j, Metronomy, Of Monsters and Men, AnnenMayKantereit, Tom Grennan and more than 250 artists, whose names will soon become known.
Reference: Atlas Weekend 2020 will be held at VDNH and will last from July 7 to 12. In 2019, the festival was attended by more than half a million people, and the festival's lineup had more than 250 artists from 75 countries.
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