The final of the CASES: Design Challenge design competition took place at PMHUB
The results of the first pilot design competition were summed up on October 16 in Kyiv. CASES: Design Challenge competition was heldwith the support of General Partner Parimatch Ukraine. The design community became interested in the competition: the competition commission got573 applications. Under the rules of the competition, Ukrainians from any region of the country could apply.
Among them, the jury selected more than 200 applications to participate in the competition. They were sent competition briefings, which were given a week to complete. In total, the organizers received 53 entries, and among them identified 10 finalists from Kyiv, Lviv, Bucha and Odesa, who competed fora cash prize of over 100 thousand UAH.
CASES: Design Challenge is a young competition. It has been announced in September this year. The opportunity to express yourself was not the only motivation to participate in the competition. The prize fund of the competition became different – over UAH 100,000 from the general partner Parimatch Ukraine.
CEO of Parimatch Ukraine Natalia Gilevich shared the value of the competition in her opinion:
As a team, we appreciate the courage and creativity of design decisions. As the first and so far the only betting company licensed in Ukraine, we feel responsible and ready to be an example as an industry leader, including in design. We are not afraid to take risks, to be a trendsetter. Cases: Design challenge gave innovators the opportunity to present their ideas and express themselves from all regions of Ukraine. We believe that the prizes and recognitions that the finalists received during the competition will help them reach a new level in creativity.
The competition was also supported by well-known companies in the design community: Wacom Ukraine, Depositphotos, MEGOGO, Arthuss Publishing House. They provided participants with extra prizes.
The competition was held in Kyiv in the innovation space PMHUB. The finalists had to present the work to the jury and defend their own design decisions. The time for the presentation was limited – only 7 minutes. The jury evaluated the technique of the work, the idea and the presentation.
The jury included: Dmytro Klishchyk, CEO and Creative Director of Ossome, Maria Shatalova, design operational lead in Parimatch Ukraine, Kateryna Amirkhanova, Creative Director at Parimatch Tech, Iryna Pavlova, art director at the creative agency Postmen, Mariia Omelchuk, co-founder and creative director at Galagan branding agency, Kateryna Hnidash, art director at Wideworks, Kateryna Lebid, art director in the branding agency iden.team.
According to the jury, 3 winners were determined:
- 1st place is Sofia Davydenko, Lviv
- 2nd place is Anna Blazhnova, Kyiv
- 3rd place is Serhii Manakov, Kyiv
The organizers promised to start collecting preliminary applications for the next Design Challenge soon, because there are many more people who want to prove themselves than they expected. We look forward to it.
These funds will be used to purchase 10,000 sets of military uniforms for border guards.
the International charity organization Parimatch Foundation financed the organization of sports camps for the physical and psychological rehabilitation of children affected by Russian military aggression in Ukraine.
The total cost of the help reached UAH 8.5 million.