One of the best CS: GO players Marcelo “coldzera” David became the brand ambassador of Parimatch
Parimatch has signed legendary CS: GO player Marcelo Augusto David coldzera as a global e-sports ambassador. Coldzera will support Parimatch’s social media initiatives.
Marcelo Augusto David is a Brazilian professional e-sportsman in Counter Strike: Global Offensive, the best player on the planet in 2016 and 2017, as well as a multiple winner of tournaments: he won 21 gold, 11 silver and 19 bronze medals.
The head of Parimatch e-sports Stepan Shulga held short interview with Marcelo about CS: GO tournaments, careers and TOP players.
“I am pleased to announce a partnership with Parimatch and join my CS: GO friend Danylo Zeus Teslenko. It is also a great honor for me to be on the same team of ambassadors with such world sports legends as Mike Tyson and Conor McGregor. I know that Parimatch is a responsible company that is really immersed in e-sports and makes a significant contribution to entertainment technology. I am grateful to e-sports for many things in my life, so I want to do something for its development not only in the game. Together with Parimatch we will develop e-sports in Brazil and try to distract my compatriots from football! “- Marcelo Augusto David said.
Stepan Shulga also commented on the partnership: “This is great news for Parimatch and the eSports community. Our company is a global brand, and the partnership with Marcelo will tell Brazilian e-sports fans about us and open the door to a new market. Marcelo will help us build communication – because it is very important that e-sports professionals share their experience and inspire fans. Welcome aboard, amigo! Let’s make the planet of e-sports spin faster! ”
Parimatch is the vanguard of e-sports in betting: the company devotes as much time to the development of e-sports as it does to traditional sports. Much of the R&D development of the center Parimatch Tech focuses on new features to improve the user experience for game fans that is why the brand is considered one of the leaders in e-sports bookmakers.
Parimatch is also a global partner of the top eSports organizations Fnatic and Virtus.pro. In 2019, the company became the official partner of the largest in Ukraine competition with Counter-Strike Logitech G National Cybersport League (NCL) and the tournament EPICENTER Counter Strike: Global Offensive. Also in 2019, Parimatch launched the Dota 2 Parimatch League tournament. In addition to supporting tournaments, Parimatch is a member of the ESports Integrity Commission (ESIC).
Parimatch is one of the leaders in the CIS betting market, which gives emotions from gambling entertainment, based on its own technological developments.
The brand was founded in 1994 and started operating in the Ukrainian market. The Parimatch brand is now represented on four continents in ten countries and continues to enter new markets. Since 1994, the company has grown from a land-based betting point to an entertainment technology platform with coverage of 2.6 million unique users worldwide.
The fighting spirit of the company and the desire to develop Parimatch is transmitted through the brand of ambassadors. The Parimatch champions’ team includes MMA superstar Conor McGregor, MMA fighter Yaroslav Amosov, UFC fighter Marina Moroz, boxer Fedir Cherkashin, and the face of the brand was the legendary king of the boxing ring Mike Tyson. The company has signed partnership agreements with LaLiga, football clubs Juventus, Leicester City and Everton, this way the brand increases its visibility among football fans around the world.
K2 Promotions and Parimatch Ukraine organized a bright evening of boxing in Brovary.
The Ukrainian champion met with media representatives in the PMHall.
The first Ukrainian Bellator champion will take part in social initiatives.