In 2020 Parimatch announced a new strategic partnership with the legendary international football club Juventus.
The Torinese club is the most titled within Serie A. It is one of Europe’s most powerful teams uniting superstars and legends of international football. In 2018 Cristiano Ronaldo, a five-time Ballons d’Or winner, joined Juventus.
Partnership with one of the world’s biggest clubs opens for Parimatch a new landmark date that will allow the brand to further expand its international profile, reaching millions of fans around the world. Parimatch and Juventus are going to work closely within the frameworks of this deal as the two brands seek to create unprecedented entertainment programs for their customers.